Most marketing agencies sell one retainer package to every contractor who walks in — $5,000/mo for the $800K contractor, $5,000/mo for the $5M contractor, same deliverables, same approach. We don't work that way. Your marketing needs at $800K aren't the same as at $5M.
Three principles shape every program:
Every program's recommended ad spend is a starting budget. Our job is to scale that spend as ROAS proves out.
We don't sell you into a program above your stage. If you're Starter-stage trying to buy Custom services, we'll decline.
Every program includes integrated marketing — paid media, website, content, authority building, and growth systems all working together. We don't sell à la carte.
You need to match your current revenue stage. We don't sell Custom-tier services to Starter-tier contractors.
We'll discuss fit on the strategy call. Usually we recommend the lower tier with a clear path to graduate.
Starter is month-to-month with no contract. Core and Custom run on a 3–6 month agreement so we have enough runway to actually produce results before re-evaluating.
Yes. We re-evaluate fit on a regular cadence. Starter contractors who hit $1M graduate to Core; Core contractors who outgrow scope can graduate to Custom.
Add-ons attach to Core and Custom (YouTube show, podcast, recruiting, multi-location, etc.). Starter does not support add-ons — it stays focused.
Ad spend is paid directly to the ad platforms — never to us, never marked up. Starter has no minimum. Core requires $1,500+/mo. Custom is scoped on the strategy call.